You’re sitting on outfits worth selling, and Poshmark makes it effortless.
Poshmark has officially entered the artificial intelligence era with the launch of Smart List AI, a groundbreaking feature that promises to transform how sellers create listings on the platform. This technological advancement marks a major milestone in the company’s mission to streamline the resale experience through cutting-edge innovation.
AI-Powered Listing Creation Reduces Time by Nearly Half
The newly unveiled Smart List AI feature acts as an intelligent co-pilot for sellers, utilizing artificial intelligence to generate comprehensive listing details from a single photo upload. The technology automatically creates titles, descriptions, and categorizes items across any department, significantly simplifying what was previously a time-consuming manual process.
According to Poshmark’s newsroom, this tool can generate key product details—such as title, size, brand, and color—without the need for manual entry, and specializes in search-optimized content to help listings gain more exposure.
Manish Chandra, founder and CEO of Poshmark, said, “The introduction of Smart List AI marks a pivotal step in Poshmark’s journey to develop new and practical opportunities for AI to reimagine the secondhand shopping experience. Our vision is to shape the future of resale by leveraging AI and innovative technologies to build a seamless, next-generation marketplace for our community to thrive.”
The impact has been immediate and measurable. Smart List AI has reduced listing time by 48% on average, empowering sellers to list more items, expand their inventory options, and accelerate business growth. In beta testing, 82% of participants reported that Smart List AI saved them time compared to the platform’s classic listing system. This efficiency gain addresses one of the primary barriers that prevented sellers from maximizing their earning potential on the platform. This efficiency gain addresses one of the primary barriers that prevented sellers from maximizing their earning potential on the platform.
How Smart List AI Works
The user experience points out the technology’s simplicity. Sellers need only tap the Smart List AI button in the Sell tab of the Poshmark mobile app, snap or upload a photo of their item, and review the automatically generated listing details. The AI provides key elements, including title, description, and proper categorization, while still allowing sellers to add personal touches that showcase what makes their items unique.
This streamlined process maintains the quality and searchability that buyers expect while dramatically reducing the effort required from sellers. The feature enhances buyer confidence through detailed, accurate listings while enabling sellers to focus on what they do best—curating and selling their personal style.
Expanding Market Reach Through Strategic Partnerships
Alongside the AI innovation, Poshmark continues expanding its market presence through strategic partnerships. The company recently announced a test partnership with Facebook Marketplace, bringing Poshmark listings directly to Facebook’s massive user base. This collaboration allows Facebook users in the United States to browse Poshmark listings without leaving the Facebook platform, potentially introducing millions of new shoppers to Poshmark’s community-driven marketplace through this new integration.
The partnership operates seamlessly for existing sellers, requiring no changes to their current listing, pricing, or shipping processes. Instead, it works behind the scenes to amplify reach and visibility, helping sellers connect with new audiences and increase sales opportunities.
Building the Future of Resale Technology
Chandra emphasized the company’s broader technological vision, stating that Smart List AI “exemplifies this vision, empowering sellers to create detailed, compelling listings using just a single photo, saving time while enhancing business scalability.” The launch represents the first of many planned AI-powered advancements that will put artificial intelligence at Poshmark’s core.
The company’s approach focuses on enhancing rather than replacing the human element that makes fashion resale special. The technology supports sellers in creating high-quality listings while preserving the social, community-driven aspects that distinguish Poshmark from traditional e-commerce platforms.
Availability and Future Development
Smart List AI is now available for all mobile app users on iOS in the United States and Canada, with an Android release already in progress. This initial rollout allows Poshmark to gather user feedback and refine the technology before broader implementation.
Since its founding in 2011, Poshmark has grown to serve over 130 million users and has generated more than $10 billion in gross merchandise value. The platform has helped sellers realize billions in earnings while promoting sustainable fashion practices through secondhand commerce. With AI integration now at the forefront of its development strategy, Poshmark is positioning itself to lead the next generation of social resale marketplaces.
The Smart List AI launch points to a future where technology eliminates friction in the resale process, making it easier than ever for anyone to participate in the circular economy while building successful online businesses.
