brands are only as strong as their ability to manage design, production, sales, and logistics with precision. Zedonk stands out as an end-to-end ERP (Enterprise Resource Planning) and PLM (Product Lifecycle Management) platform tailored exclusively for the needs of fashion, accessories, and lifestyle brands. Designed to streamline back-office and operational complexity, Zedonk equips designers, start-ups, and growing labels with robust digital tools to run their businesses efficiently and scale successfully.
What Is Zedonk?
Zedonk is a cloud-based ERP and PLM software system made specifically for the fashion and accessories industry. Its user-friendly interface and modular build allow businesses to handle design, development, sales, inventory, production, order allocation, and logistics all in one place. Zedonk is trusted by over 1,000 brands and showrooms across more than 45 countries, from early-stage designers to internationally recognized names.
Stand-Out Features
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Digital Showroom: A seamless virtual B2B sales platform for brands to showcase collections, manage buyers, and process orders worldwide (Digital Showroom).
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Production & Inventory Management: Real-time stock tracking, automated allocation, material calculations, and size breakdowns to optimize production and minimize errors (Production Features).
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Comprehensive Reporting: Live data dashboards for sales, inventory, and performance, enabling proactive, data-driven decision-making (Reporting Tools).
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Logistics Optimization: Integrated tools to track shipments, manage deliveries, and coordinate with 3PL providers (Logistics Module).
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Customizable & Modular: Brands can select only the modules they need, scaling or adapting the system as they grow.
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Multi-Channel Integration: Manage both online and offline sales channels within a unified workflow (Platform Overview).
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Mobile & Offline Capabilities: The Zedonk App allows for offline B2B sales at tradeshows or showrooms, syncing orders when an internet connection is available (Zedonk App).
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Intuitive UI: Designed to be approachable for users at every experience level, with fast deployment and support tailored to fashion businesses.
Who Is Zedonk For?
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Emerging Designers & Startups: Seeking a scalable, affordable alternative to larger, generalist ERP solutions (Who Uses Zedonk).
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Growth-Stage Fashion Brands: Needing real-time collaboration, supply chain clarity, and global B2B capabilities.
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Showrooms, Distributors, and Agencies: Looking to streamline sales, allocation, and reporting (Showrooms).
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Manufacturers & SMEs: Supporting multiple clients or collections with customizable workflows.
What Is Zedonk Used For?
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B2B Sales & Digital Showroom Management: Present collections and process wholesale orders seamlessly (Digital Showroom).
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Production Planning: Convert sales data into automated production and purchasing orders, with detailed specs for manufacturers (Production Planning).
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Inventory Control: Track raw materials, finished goods, and real-time stock across locations and channels (Inventory Features).
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Order & Allocation Management: Allocate stock intelligently, prevent over/under-selling, and control distribution in real time (Order Allocation).
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Logistics & Fulfilment: Track shipments, manage deliveries, integrate with 3PL partners, and monitor all logistics KPIs (Logistics).
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Reporting & Decision Support: Custom dashboards covering sales, order status, production costs, and profitability (Business Intelligence).
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Multi-currency & Multichannel Enablement: Serve a global client base, with regionalized price lists, order forms, invoices, and reporting.
Case Studies & Industry Impact
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Zedonk’s platform has enabled thousands of global brands—including Toteme, Self Portrait, and Marine Serre—to scale from local production to global distribution, improving speed-to-market and reducing administrative chaos (Client List).
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Clients cite improvements in real-time stock visibility, lead-time reduction, and critical error minimization, supporting confident growth and tight supply chain management (Case Study: Black x LNB).
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The flexible Z.Studio module allows start-ups and SMEs to get ERP sophistication while picking only the features relevant to their growth stage.
Recent Developments & Partnerships
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Z.Studio Launch: Zedonk introduced Z.Studio, a tech-pack builder and PLM companion for brands that don’t need full ERP.
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Dedagroup Stealth Acquisition: Zedonk was acquired by Italian enterprise software provider Dedagroup Stealth, expanding its reach and support.
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Open Banking Integration: Zedonk enables brands to accept B2B payments via Blink Paymentintegration.
Company Origin & Vision
Founded in 2006 in London, Zedonk was built by industry insiders to address fashion’s unique operational challenges. The founders—Marcia Lazar and team—prioritized modularity, affordability, and accessibility, ensuring rapid deployment and supporting growth without heavy IT overhead (About Zedonk).
Why Zedonk Matters in Fashion Tech
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Tailored for Fashion: Built around the pace, nuance, and B2B needs of the fashion sector.
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Scalable Technology: Supports brands from start-up to international expansion.
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Streamlined Collaboration: All teams access real-time data for faster, smarter decisions.
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Accessible Innovation: Intuitive design, cloud infrastructure, and affordability lower the barrier to digital transformation.
Zedonk empowers both emerging talent and established names, providing digital infrastructure to keep the world of fashion agile, connected, and competitive.
